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From learning to shipping: we help teams adopt AI with essays, tutorials, coaching, community meetups, and real products.

What We Provide

We’re builders who teach. Our writing and tutorials share what actually works; our coaching brings it into your code; and our monthly Artificial Ruby meetup in New York grows a community that learns in public. From there, we turn hard‑won patterns into products—from internal utilities to products you can actually use. The result is an adoption engine: faster learning, fewer dead ends, and a repeatable path from first experiments to shipped AI‑native software.

Our Philosophy

We believe AI should amplify human creativity, not replace it. Engineering is an artform, and true innovation happens when human intuition meets machine capability. Our philosophy centers on intelligent collaboration: agentic workflows handle repetitive tasks and accelerate development cycles, while human craftsmanship shapes the creative vision. By combining AI frameworks with human oversight, comprehensive testing, and proven safeguards, we tackle ambitious projects with production-ready quality at the speed modern business demands.

Meet the Team

ScottScott (base)

Scott

CEO

JustinJustin (base)

Justin

Product Designer

Today in History

On November 4, 1982, the iconic television series "Knight Rider" premiered, introducing the world to Michael Knight and his artificially intelligent, self-aware Pontiac Trans Am, K.I.T.T., as they fought crime, bringing a new level of cool to crime-fighting vehicles. View previous Headshots

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Reach out on our discord and say hey or inquire about partnering together on your next project.